I mean, let's be realistic here. What do you expect from something that sells for less than $10?
I am free enough to decide on experimenting with full e.l.f products this morning instead of mixing with MAC and my faithful Laura Mercier. And boy was I disappointed. I was only using the eye colour quad and yes, it was quite natural and pretty on first application. But by the time I reached office, the highlighter was sitting on my lid all streaky and ugly, and I am the kinda vain bitch that use primer. By dinner time, nothing's left of my eyelid colours except for the veins through my thin thin skin. So no, e.l.f! Not anymore. I am discarding you even though you have the most natural colours and I am able to use all 4 colours to create a really pretty pair of eyes... for the first 10 minutes.
I have similar colours in MAC, so I am going back to them.
Don't get me started on the eye brightener. It scratches like crazy! Ugh! I haven't tried any of the tools yet but I don't think I want to.